Author Archive

What managers of any organization can learn from the volunteers at Hackett House in Tempe, Arizona.

admin | June 3rd, 2011 | No Comments »

Giving volunteers the freedom to succeed “The key to success is lots of freedom, not lots of red tape.” You might be tempted to credit this quote to Steve Jobs or Mark Zuckerberg, but it is in fact the words and guiding philosophy of Dolores Salhuana, Executive Director of the

The truth about using testimonials on your website

admin | November 1st, 2010 | No Comments »

Testimonials are one of the most effective tools a small business has in their marketing arsenal. You already know that word-of-mouth advertising is the best kind to have: the price is right and its effectiveness in winning over prospects can’t be beat. With every website and most marketing materials the

Using articles from other sources on your website: What you ought to know

admin | November 1st, 2010 | No Comments »

We received a great question for the Internet age from an acquaintance of ours who asks: If we want to post informational articles on our websites what are the legalities? Can we import articles from magazines, journals or other websites? Can we type sections of books, etc.? The rule is this: copyright rules always apply!

Craig Bergsgaard: One man’s artistic journey from construction worker to award-winning sculptor

admin | November 1st, 2010 | No Comments »

Craig started delving further into his hobbies to find a way to make his passion his livelihood. After weaving a wayward path into the art world from sewing three-dimensional objects to furniture making to wood carving, Craig finally found his niche in sculpting.

InConcert Sierra: Why this 64-year-old organization refreshed its name and look

admin | November 1st, 2010 | No Comments »

InConcert Sierra, founded as the Twin Cities Concert Association in 1946, decided it was time for a change when everyone else in town adapted its moniker and some started superseding the association in recognition.

What is a logo?

admin | November 1st, 2010 | No Comments »

We get so many questions about logos, we thought you might like to know more about this essential business mark. Let’s start with a definition: A logo is a distinguishing emblem used by businesses, organizations, or people to promote instant recognition by the public.

Have a question for the Dames?

admin | September 10th, 2010 | No Comments »

Do you have a question about web design, marketing, publicity, or any other small business concern? Please Ask the Dames! We will try to answer all requests in our future blog posts (though we can also call you privately, if you prefer). Do you have a question for the Dames?